Patient engagement video update

South West London (SWL) local social media community pharmacy videos in other languages

SWL Integrated Care Board has launched a new local social media campaign for community pharmacies, featuring videos in eight different languages to reach the multicultural population of SWL. Videos and static assets can be downloaded and shared by providers and are available from Pharmacy First Google Drive.

Community pharmacy social media assets play a crucial role in educating the public about health services and initiatives. By sharing informative videos and posts, the aim of this campaign is to encourage the community to view their local pharmacy as a first port-of-call for minor health concerns.

National campaign materials are also available from the Department of Health and Social Care ‘Think Pharmacy First’ campaign and Community Pharmacy England’s Pharmacy First resources.

Actions for Healthcare Professionals

• Share the multilingual videos and static assets from the Pharmacy First Google Drive on your social media platforms and within your premises.